Friday, March 6, 2009

One Good Brand Leads to Another...

The Brand Strategy Group worked with Hawaii's Domestic Violence Clearinghouse and Legal Hotline to refresh their brand -- including changing their name to Domestic Violence Action
Center -- which is easier to rembmer and bettr describes who they are.

So when we learned that the U.N.'s theme for Intrnational Women's Day this year, was "Women and Men United Against Violence against Women and Girls," we decided to donate a portion of the sales from our retail brand, Lanikai Bath and Body, to the Domestic Violence Action Center.

Seems a perfect way to celebrate women -- to do good by yourself while doing good by others.
You can visit the store at 600 Kailua Road, or order online at www.lanikaibathandbody.com.
If you do, enter the code DVAC to get free shipping, too.


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